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CU Boulder has launched a new public awareness campaign to encourage game day fans to stay safe, have fun and be respectful.

The campuswide campaign was developed by CU Athletics in concert with Student Affairs, the Alumni Association, Community Engagement and others on campus to both set expectations for fan behavior and leverage the increased national attention on CU’s football program to showcase the values that make CU Boulder such a special place.

The campaign motto is to stand “shoulder to shoulder” with all fans to show CU Boulder’s core values. 

Learn more by reading up on the .